Fastway Switches to SURE!
Fastway (the Company), a leading Pay TV services provider reached a point where their technology infrastructure and systems were not compatible with their whopping subscriber base. Demands on the Company were enormous owing to TRAI regulations and ever changing subscriber requirements.
The Company had to migrate to an end to end Billing, CRM and Subscriber Management System. Their alternatives were few as most of them involved huge Capital Expenditure (Capex) but lacked feature richness and functional depth.
The Company evaluated many options before it finally zeroed in on SURE! (a Magnaquest product) as their growth partner. The case study focuses on Fastway's Billing, CRM and Subscriber Management challenges, the solution offered by SURE! and the business benefits derived by Fastway.
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