big tv indonesia magnaquest case study

Company: Big TV

Country: Indonesia

Customer

Big TV was a satellite TV provider, officially operated by PT Indonesia Media Television, and a subsidiary of Lippo Group. Big TV had 107 channels with 36 HD and 71 SD channels in sports, movies and series including live events.

Challenge

Big TV required a system to launch their DTH services at a macro level in Indonesia and also outsource their existing logistical and inventory management in a hassle-free manner. They aimed to offer multiple payment options to their customers and needed integration with supermarket POS. Additionally, they were on a look-out for integration with a voucher management system.

Solution

Magnaquest’s Sure offered Big TV a comprehensive subscription management solution with rich features to manage seamless third-party integrations with ease. This included efficient addressing of their need for an external integration for robust and competent voucher management and enabling multiple payment options.

Benefit

With Sure’s end to end solution, Big TV was successfully able to launch their Direct to Home (DTH) services and was able to effectually scale their subscriber base while significantly implementing smooth third-party integrations.

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