Reading Time: 3 minutes OTT platforms have empowered customers in recent years by offering them a huge range of entertainment options.
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Reading Time: 3 minutes Sports Broadcasting has been witnessing fast growth. The power ratio has been steadily slipping away from the regular satellite providers that had once consumed the industry because demand for new online channels has risen.
Reading Time: 3 minutes From watching live sports to getting match updates, from setting up fantasy leagues to getting out there to interact with your favorite players, COVID has hyper-accelerated the change across all media and entertainment spectrums but most of all in sports.
Reading Time: 3 minutes Today, it’s rather difficult to classify what TV entertainment is anymore. With consumption patterns migrating from TV to other devices, it wouldn’t be wrong to call it the ‘post-cable era.’
Reading Time: 4 minutes Truly effective business decisions are driven by insights and a deep understanding of consumer behaviour. It can be hard to draw the right inference from a huge gamut of analytic data.
Reading Time: 3 minutes More than 75% of internet traffic now consists of video content, while online videos watched on TV represent 25%. This fact points to the obvious: the jet-speed growth of OTT at the cost of traditional Pay TV.
Reading Time: 3 minutes Recent studies suggest Subscription Video on Demand (SVOD) clocked 92% growth (YOY) in the pandemic soaked 2020, compared to only 14% achieved by linear TV.
Reading Time: 3 minutes There are multiple subscription models out there, and deciding which one yields the best monetization can become a tight spot for service providers. But we are here to help you take that leap of faith.
Reading Time: 4 minutes Video on demand allows users to watch videos as and when they desire. With a range of options to choose from, VOD, as the name suggests, gives users access to a wide variety of content as they demand it.