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24Aug 2021

Sports OTT: Transforming the Live Streaming Landscape

Reading Time: 3 minutes Sports Broadcasting has been witnessing fast growth. The power ratio has been steadily slipping away from the regular satellite providers that had once consumed the industry because demand for new online channels has risen.

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23Aug 2021

Strategies to Enhance the Live OTT Sports Experience

Reading Time: 3 minutes From watching live sports to getting match updates, from setting up fantasy leagues to getting out there to interact with your favorite players, COVID has hyper-accelerated the change across all media and entertainment spectrums but most of all in sports.

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26Jul 2021

The Different Dimensions of OTT Marketing

Reading Time: 3 minutes Today, it’s rather difficult to classify what TV entertainment is anymore. With consumption patterns migrating from TV to other devices, it wouldn’t be wrong to call it the ‘post-cable era.’