Blog

Our learnings and thoughts on the business of subscription
5G Network Slicing In IPTV – Technology and Advantages

The advanced 5G mobile network is finally here with immense benefits to both service providers and corporations. One of the greatest advantages of this is mass-scale Network Slicing – splitting a physical network infrastructure into a cluster of perfectly remote virtual networks. This offers enhanced support to network operators to satisfy the evolving needs of...

The Toppling Effect of Using Manual Billing

Billing was arduous in the earlier times when people had to line up in queues to pay just one bill! Companies depended on accountants for this process, and we can still see it happening in many businesses. However, these conventional ways of getting billing done are being discarded for good, and even small stores today...

Features to Look for in Automated Billing Software

Whether you own a brick-and-mortar store or run an eCommerce website, business owners cannot eliminate the process of invoicing. As a business scales up, invoicing and payment collection can become time-consuming. Besides that, many organizations still rely on manual billing processes, which are erroneous and inefficient. The paradigm shift in customers’ buying patterns and digitization...

Gaining the Length and Breadth of Revenue Recognition

Revenue forms the essence of any successful business, as it is the headwater for profit generation and advanced brand presence. This is why achieving proper revenue recognition becomes crucial. Revenue recognition can be defined as a generally accepted accounting principle that specifies the method and timing of revenue being recorded and recognized as an element...

Re-inventing Subscription Services

It’s no secret that the ongoing growth of digitization and the explosion of data have drastically altered what it needs to succeed in retail. Over the last five years, the subscription e-commerce industry has increased by more than 100% every year. According to McKinsey’s study, 15% of online consumers have chosen one or perhaps more subscriptions for...

5 Ways on How You Can Expand Live Streaming Success

OTT subscriptions have taken on a whole new perspective in today’s scenario. Gone are the days when people would come together to watch a sports match on one single television. But today, it is much easier and more convenient with the help of live streaming of sports events and matches. Most viewers have been tuning into...

4 Leading Tips to Enhance User Engagement

  One of the most challenging concerns for marketers nowadays has got to be user engagement. This is because it assists businesses in developing consumer connections and ensuring that they pick your brand.   Companies’ growing interest and investment in user engagement is unsurprising, as higher user engagement may increase product user acceptance. When it...

2020 was a tough year. Not just for you and me, but the entire world. Covid-19 brought almost all businesses to a standstill. One of the few functional areas during these difficult times was online content. Whether it was to know what’s happening around the world on a daily basis, or to escape the news...

Covid has not been kind to the world, personally and professionally. People across the world have lost their lives and livelihoods. Innumerable businesses have been shut down. But if there’s one business that has stood the test of times, it’s the subscription business. The first quarter of S&P 500 companies’ sales saw a 1.9% decline, while subscription...

In a generation that uses the internet to build and keep connections, now than ever before, it is no surprise that dating apps and websites are cash cows. Dating app Tinder consistently ranks in the top 10 highest-grossing apps month on month, and recently Bumble has joined the ranks. If you’re wondering how this is,...