Blog

Our learnings and thoughts on the business of subscription
Vietnam’s Emerging Trends: A Glimpse into the Future of Pay TV

Discovering Market Dynamics Vietnam’s Pay TV subscription market has undergone a remarkable transformation, boasting 16.9 million subscribers and a revenue of 4,500 billion VND in Q2 2022—a substantial 9.5% increase from the previous year, as per Vietnam’s Ministry of Information and Communications (MIC) report. Shifting Market Dynamics The Authority of Broadcasting and Electronic Information’s latest...

From Screens to Subscriptions: Mapping the Future of Pay TV in Bangladesh

The Pay TV landscape in Bangladesh is ready for significant growth, propelled by a combination of digitalization initiatives, increased internet penetration, and the evolution of the cables market. As we delve into the state of digital penetration in 2023, the numbers paint a compelling picture. With 66.94 million internet users and a penetration rate of...

Pay TV Market in Indonesia: A Bright Outlook for 2023

The Pay TV subscription service sector is poised for remarkable growth in the vibrant landscape of Indonesia. According to the latest projections by GlobalData, the Pay TV service revenue in Indonesia is on an upward trajectory, set to surge at a CAGR of 4%. This surge will propel the revenue from $1.2 billion in 2022...

Pay TV Sector Growth in APAC: A Holistic Perspective

The Asia-Pacific (APAC) region has been witnessing remarkable growth in its PayTV sector, with several countries experiencing significant increases in subscribers and revenue. While China, Japan, and Hong Kong have been the traditional powerhouses in the region, this blog will focus on the growth in the rest of APAC, shedding light on the political, technological,...

With the advent of OTT, Pay TV already saw an increase in the number of cord-cutters. The availability of content at will was taking a toll on waiting for fixed slots for shows and movies to air. As traditional Pay TV operators were trying to develop new ways to stay in the game, a bomb...