Blog

Our learnings and thoughts on the business of subscription
How Cloud TV is Revolutionizing the Video Industry?

Cloud TV is a revolutionary concept in the video sector that has the potential to revolutionize the way we consume television content. As the name suggests, cloud TV utilizes cloud technology to deliver TV content to consumers over the internet, making it possible to consume your favorite TV content on any device, at any time,...

Digital formats are becoming increasingly popular for media consumption throughout the world. Consumers now have the ability to access media material of their choosing, whether it’s information, amusement, or social experience, at any time and from any location. Because of the collapse of conventional communication channels and sociocultural reliance on brick-and-mortar operations, firms must seek...

20 years ago, one monthly subscription of satellite TV was all you needed for your viewing experience. Today, it’s a drastically different picture. The OTT subscription explosion has been a game changer in the business of media, entertainment and sports throughout the world. Not only has it influenced an entire generation’s viewing pattern, OTTs have...

OTT (Over-The-Top) platforms have gained some serious ground in India over the last decade or so. Gone are the days when one would predict OTTs to be the future of entertainment in the country. With a sudden flurry and influx of both consumers and OTT providers, the importance of OTT platforms in our entertainment space...