Covid has not been kind to the world, personally and professionally. People across the world have lost their lives and livelihoods. Innumerable businesses have been shut down. But if there’s one business that has stood the test of times, it’s the subscription business. The first quarter of S&P 500 companies’ sales saw a 1.9% decline, while subscription...
We all surely remember the days sans constant news updates; life was calm for the most part. Like it or not, this isn’t the reality anymore. The age of information overload or explosion of information is here, and we do see how it is bombarding each of us. With a global pandemic ramming its way...
More and more B2B companies are frequently using subscription billing in their business models. Oftentimes they are learning that recurring billing enhances their revenue and sales figures. It’s been established to be a more effective and more accessible billing option for many B2B companies, which is one of the many reasons for subscriptions to snowball...
One can never pass a final afterword in matters digital. Consequently, the smartest B2C subscription business model is always just around the corner. But we can agree on what accounts for the smartness factor. In the B2C context, it is the customer who rules, and everything else should revolve around her every whim and fancy....
In a generation that uses the internet to build and keep connections, now than ever before, it is no surprise that dating apps and websites are cash cows. Dating app Tinder consistently ranks in the top 10 highest-grossing apps month on month, and recently Bumble has joined the ranks. If you’re wondering how this is,...
A Digital Commerce report by report by Gartner also forecasts that by 2023“75% of organizations selling direct to consumers will offer subscription services.” It is an undeniable fact that subscription services are on the rise. Due to the pandemic, the world has been stuck at home and has been spending money on digital products and services...
After almost two years since the first guidelines concerning e-mandates on credit cards were issued by it, the RBI has cracked the whip! There will be no further extension beyond September 30, 2021. The delay in implementation mainly allows banks and Merchants to set up infrastructure at their end to support AFA (Additional Factor of...
Since the last decade, if not longer, we’ve been hearing how traditional print media is obsolete and will soon be done. Now in a post-COVID world, this question becomes even more pertinent. Will print media manage to survive what has been possibly the worst year and a half for almost all businesses? We think that...
Just the thought that nearly 60% of the global population is internet users is mindboggling. That’s a whopping 4.66 billion active internet users worldwide. But a closer look presents a somewhat skewed picture. When it comes to internet penetration rates, the usage schema offers a diverse spectrum. The Surge of Internet Penetration At the top...
The Global OTT revenues are estimated to double their size between 2016 and 2022, owing to the tremendous success rate of SVOD (Subscription Video on Demand). Cheap plans of high bandwidth internet and easy access to smart devices are definitely some of the biggest reasons for this whipped-up OTT boom. Consumers are no longer dependent...
